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Creativity in business isn’t just a desirable trait; it’s a driving force behind innovation. Entrepreneurs who embrace creativity stand to unlock new opportunities, solve complex problems, and set their ventures on a path of continuous growth. Here’s how creativity fuels innovation in business and what entrepreneurs can do to harness its power.

The Marriage of Creativity and Innovation: A Dynamic Duo for Business Success

Innovation isn’t just about coming up with the next big idea; it’s about implementing novel solutions that bring value to customers and streamline operations. This is where creativity shines. Creative thinking allows entrepreneurs to approach challenges from unconventional angles, paving the way for innovative breakthroughs. A creatively charged environment fosters a culture of open-mindedness, exploration, and risk-taking – essential components for staying ahead in competitive markets. Continue reading “A Dynamic Duo for Business Success”

The main difference between your business and your competitors is, and always has been, creativity.

There you go – straight up, simple, no frills.

If your business is in front of your competitor(s), you and/or your team are more creative. If they’re in front of you, they are more creative. Any business leading the way is more creative than its competitors.

Here’s a quick acid test: Were the last employees who left your organisation disruptive and/or disenchanted? How about you – do you feel disruptive and/or disenchanted? If so, that’s a sure sign that talents are not being exploited. Creativity is walking out the door. In some cases, they are walking off to your competitors. And it’s not just all about the money.
Continue reading “What is the real difference between your business and your competitor’s?”