What’s an elevator pitch? You get in a lift and you notice the other passenger is Peter Jackson. Do you nod (in the polite way your mother taught you) and stare at the lights? Or do you smile, and say, “Hello Peter, I’m the best animator you’ll meet today.” And then launch into your brief, compelling sales message.
And that’s it in a nutshell. An elevator pitch is a short, persuasive speech. You put your best foot forward, introduce yourself, and present your business or ideas. It should be brief enough so you can deliver it in the time it takes to ride an elevator, or about 30 seconds.
Here are some tips for building a strong elevator pitch: Continue reading “How to Build a Strong Elevator Pitch”