Whatever your field – writing, illustration, design – there’s one universal truth. Creativity is your superpower. But all creatives need to harness their bravery when it comes to prospecting for new business. From there, they need courage to turn clients into satisfied partners.
The Journey of Courage
Prospecting is the gentle art of seeking new business opportunities. It’s an essential first step to creative success. Some people love the process. They see it as an adventure that requires both creativity and courage. The journey sometimes begins with careful identification of potential clients or collaborators. Other times circumstances means you have to dive headfirst into the unknown. You swallow your fears and you present your ideas with no prior planning – the famous elevator pitch. Continue reading “Prospecting for Creative Success”